Rule 2 of the 22 rules of great storytelling has to do with writing what’s interesting. Again, as in my last post (which, by the way, was rule number 1), that means what’s interesting to the reader, not the writer.
What, you say? You were told to write what you like to read. You were told to write what you know. You were told not to do what everyone else is doing. All true, but with a caveat. A very large caveat.
If you write about something you care about passionately but no one else gives a fig about, why would they read what you write? The answer is … they wouldn’t.
So before you put pen to paper, or hands to keyboard, think about your readers and what they are interested in. If you don’t know what that is, go to a bookstore and look over the books for sale. Which genres contain the most bestsellers? That’s what people want to read. There are so many genres out there that sell well that you should be able to find one that’s compatible with your taste.
Then write in that genre but give your work your personal stamp. Do something to make it stand out from the pack and make a reader choose it over all other seemingly similar books. Pull everything you have in you on that subject from your mind and put it down on paper. If you do, you’ll find that your unique take on a popular subject told in your unique voice will become a winner.